Trade shows are a wonderful way to get exposures and sales leads for your company, and, for them to be done right, you need preparation. Your students can get it here with Trade Shows: Getting the Most Out Of Your Trade Show Experience.
It's a one-day course that delivers many useful lessons and pointers over the duration of seven sessions. Students will learn about getting the lay of the land, setting trade show goals and what to before the trade show to prepare, how to conduct business, and yourself, during the trade show, prospecting, and how to follow up after the show.
This course comes with many useful features including an instructor guide, student manual, assessments, quick reference guide, and much more.
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